Product Lyfe Cylce of Iphone Essay Example for Free

Product Lyfe Cylce of I shout out EssayIn clan we learned about product life cycles and how the product life cycle tells us how the product is doing in the market. A product goes through four floors in the product life cycle and they be introduction, growth, maturity, and crash. In the introduction stage the go with promotes the product in order to create aw areness. In the growth stage the gross sales and profits increase. In the maturity stage most of the profit is earned during this stage and competitors are established. In the decline stage the sales decline and profits also go down. During this stage the company could decide to cut off the product as well.The IPhone 4s is currently in the maturity stage and thither are many competitors that the IPhone has to deal with right now. Just to name a few Samsung Galaxy S II HD, Galaxy Note, HTC Sensation 4G, and Motorola Droid. In the current stage Apple has to deal with all the competitors that Ive listed and the market sha re is going down along with profits. The reason why I say that is because when it comes to applied science people want to buy the latest thing and if Apple isnt changing there phone or software for the phone then they are going to lose customers due to impudently engine room and software on the other phones. When the IPhone first came out it was always in the growth stage because it didnt save any competitors and the sales were always going up because everyone wanted one. But that didnt sustain because competitors came out with touch screen phone that were cheaper then the IPhone.And as of right now the first IPhone is the decline stage because they no longer make them and no software updates are available as well. For the IPhone 4S to preventative in the maturity it must come out with a software update. Apple is currently workings on IOS 6 which is coming this fall and its going to fall in features that leave make it easier for people who have disabilities to use the devic es. Another app that got updated was Maps, which will now give you turn-by-turn spoken directions, interactive 3D view, and a new flyover feature will allow you to see major metro areas from an airplane. It will also have another new app called Passbook that will store your boarding passes, movie tickets, retail coupons, loyalty cards in your phone. Also new calling feature that will let you reply with a schoolbook message or set a callback reminder when you decline a call. And there are many other features that are going to be new or improved in IOS 6, which will set upthe IPhone 4S to continue to be on the maturity stage. Another thing they could do in order to stay in the maturity stage is reduce the price of the IPhone 4S which will increase sales and profit.